As we enter the holiday season, it is always useful and rewarding to reflect back on the past year. Not only is it a time for gratitude, but it is also a time to observe lessons learned along the way. 2018 has been an exhilarating ride at Conversica, and the company is doing well by any objective standard. Serving over 1,000 customers worldwide, we have helped our customers generate over $10 billion in incremental revenue. In addition, Conversica was just named one of Deloitte’s Technology Fast 500, a list of fast-growing companies releasing emerging technologies, while at the same time securing the largest Series C round ever, at $31 million, for a conversational AI company.
Texting is immediate, with nearly 100% of texts being opened and 93% of them being opened within 3 minutes of being received. You’re pretty much guaranteed that at least the first step required for lead generation, reaching your customer, is covered with SMS. In addition to the open rates, texting has another benefit. It puts the power of decision in the customer’s hands.
Push notifications were first introduced to smartphones by Apple with the Push Notification Service in 2009. For Android devices, Google developed Android Cloud to Messaging or C2DM in 2010. Google replaced this service with Google Cloud Messaging in 2013. Commonly referred to as GCM, Google Cloud Messaging served as C2DM's successor, making improvements to authentication and delivery, new API endpoints and messaging parameters, and the removal of limitations on API send-rates and message sizes. It is a message that pops up on a mobile device. It is the delivery of information from a software application to a computing device without any request from the client or the user. They look like SMS notifications but they are reached only the users who installed the app. The specifications vary for iOS and android users. SMS and push notifications can be part of a well-developed inbound mobile marketing strategy.
Due to the demands for more user controlled media, mobile messaging infrastructure providers have responded by developing architectures that offer applications to operators with more freedom for the users, as opposed to the network-controlled media. Along with these advances to user-controlled Mobile Messaging 2.0, blog events throughout the world have been implemented in order to launch popularity in the latest advances in mobile technology. In June 2007, Airwide Solutions became the official sponsor for the Mobile Messaging 2.0 blog that provides the opinions of many through the discussion of mobility with freedom.
The idea is that by collecting a database of subscribers we are obtaining their prior permission before we actually send them any marketing information. It means the people you send to will already know you, they have already told you they are interested in what you have to say. It’s called permission marketing, loads of books have been written on the subject, if you want one try Permission Marketing by Seth Godin.
Follow the same steps in the FAQ immediately preceding this one. However, instead of clicking on RVM Statistics, click on RVM statistics (historical). Look for "time period" toward the top right of the screen. Next to that, you will see a down arrow. Click that arrow to pick the period of time for which you want to check campaigns that have already run. If you have a customized range of days you want to look at, choose Select Range, then put in the first day and the last day that define your time range. Then click Get. Then double-click the campaign you want to examine. The new screen that appears will show the total number of attempts to leave a message as well as the total number of successful deliveries.
To learn how your message can be improved, it’s important to analyse the results. Which parts of your message are not performing as well as expected? Is the open rate lower than expected? Or are people opening your message, but not taking any further action based on the contents of the message? Your analysis will tell you which parts of your message can do better and will help you to formulate your goal.
The system automatically keeps track of the numbers for which it delivered ringless voicemail's. It automatically deletes those numbers from your list so that they cannot accidentally be dialed again. There will be numbers for which an RVM cannot be successfully delivered on the first day you dial it. We will set the system to keep trying those numbers. This does not cost you anything, because you only pay for successfully delivered RVMs.
The FCC implemented the Telephone Consumer Protection Act of 1991 (the “TCPA”) adopted rules, including prohibiting the initiation of telephone calls (other than a call made for emergency purposes or made with the prior express consent of the called party) using automatic telephone dialing systems or an artificial or prerecorded voice to telephone numbers assigned to a paging service, cellular telephone service, specialized mobile radio service, or other radio common carrier service, or any service for which the called party is charged for the call.